Vintage 1948 Coca Cola Distributor's Book Your Special Events Market Elephants!

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Seller: dr_caliente (7,367) 100%, Location: Minneapolis, Minnesota, Ships to: US, Item: 292195249253 "Your Special Events Market is a big business in itself... Special Events are responsible for the sale of millions of cases of Coca-Cola every year." This very large (11 X 14 in.), 57 page, red cloth hardcover was published in 1948 by The Coca-Cola Company. It gives the average distributor suggestions for advertising Coke in a variety of special situations, i.e. parties, ball games, dances, club meetings, picnics, conventions, etc. Red-accented illustrations throughout, many of which include elephants! (The typeface, by the way, reminds me of the Babar books). The book is externally worn: there's a piece of the red cloth cover missing in front, along the spine, there's streaky fading in front and some loss of the veneer in the cloth cover in back. Internally though, the book is very good: unmarked, complete and securely bound, with just light handling wear (a slight corner bend). Uncommon, early Coca-Cola collectible. Shipping is FREE in the USA. Thanks for looking! Condition: Used, Condition: Very large, red cloth hardcover, offering advertising suggestions for Coca Cola distributors during special events., Type of Advertising: Book, Country/Region of Manufacture: United States, Original/Reproduction: Original, Date of Creation: 1948, Brand: Coca Cola

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